Project Description

ALTO Solutions Group

Former founder of AJAI Financial Services Alex Iglesias contacted me in August 2018 to pitch some ideas for re-branding his company and services. He eventually came up with the name ALTO Solutions Group to encompass a broader range of services. I took on the project to create a new logo for the business and redo the color scheme and re-structure the site to include a blog and podcast section.

The name ALTO suggested reaching a high point, so the idea of mountains presented itself. I toyed with the idea of creating a mountain out of a trend line, but the client opted for the ibex climbing a mountain seen on the page on right. The trend line concept was revisited and used when I created an additional logo for the podcast The Entrepreneur Expedition.

I followed up the site with additional design work on a One-Sheet and an Executive Summary as well as multiple landing pages and animated banner ads.

The client was happy with result and I continue to maintain a great working relationship with Alex.

ALTO Solutions Group screenshot
SKILLS NEEDED

Graphic Design (Photoshop, Illustrator) • Web Design/Development • Writing • WordPress

CATEGORIES

Web • Design • Consulting

COPYRIGHT

ALTO Solutions Group, LLC

quotation marks

“What separates design from art is that design is meant to be… functional.

Cameron Moll

“Websites should look good from the inside and out.”

Paul Cookson
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TELL ME MORE ABOUT YOUR PROJECT

With over two decades of experience in website design and creation, search engine marketing and optimization, and various writing projects (press releases, scripts, blogging, newsletters, site copy, technical documentation), chances are very good there is something I can help you with.

Drop me a line and let’s discuss your latest project.