truMed Investor Website and Pitchdeck

Revamping truMed VC Website: A Journey towards Visual Appeal and Investor Attraction

Introduction: When tasked with the challenge of enhancing the truMed VC website’s visual appeal and making it more attractive to investors, I embraced the opportunity to create a fresh and modern user experience. With the client’s valuable input and sample websites they admired, I embarked on a journey to design an innovative mobile app that caters to bariatric patients’ pre- and post-operation care, while facilitating seamless communication with their healthcare providers. This blog post delves into the steps I took to bring this vision to life, from conceptualization to implementation.

Finding Inspiration and Crafting a Vision: To capture the essence of truMed VC’s mobile app, I analyzed the client’s feedback and studied the sample websites they provided. Drawing inspiration from these sources, I formulated a vision that blended a fresh, modern aesthetic with the objective of revolutionizing patient care in the bariatric field. This vision formed the cornerstone of my design process.

Colors and Typography: To bring the concept to life visually, I carefully selected a color palette and typographic scheme that complemented the overarching idea. The chosen colors and typography were meant to convey a sense of professionalism, trust, and innovation, all of which are vital in attracting potential investors. By harmonizing these elements, I aimed to create an immersive and engaging experience for website visitors.

Design Iterations using Adobe XD: Using Adobe XD as my design tool of choice, I swiftly developed three initial design concepts for review by the truMed VC team. The flexibility of XD allowed me to iterate rapidly, aligning with the client’s request for a quick turnaround. Through real-time remote collaboration, I was able to showcase web versions of the designs and incorporate suggested alterations seamlessly. This iterative process ensured that the final design aligned perfectly with the client’s expectations.

Building the Website with Divi and Enriching User Experience: Utilizing the power of WordPress, I employed the Divi template builder to bring the approved design to life. Divi offered the flexibility required to transform my vision from the XD drafts into a functional and aesthetically pleasing website. With the integration of additional plugins, I animated the site to create a consistent and delightful user experience. By enhancing interactivity and engagement, the website effectively conveyed the innovative nature of truMed VC’s mobile app concept.

Pitch Deck Creation with Slide Bean: Following the successful development of the website, I leveraged the design elements to craft a visually compelling pitch deck using Slide Bean. By maintaining design consistency and aligning it with the website’s look and feel, the pitch deck effectively conveyed truMed VC’s professionalism and vision to potential investors. The seamless transition from the website to the pitch deck fostered a cohesive brand identity and left a lasting impression on the client.

Client Satisfaction and Meeting Deadlines: The client expressed their admiration for the design and overall appearance of the website. By actively involving them in the design process and ensuring their requirements were met, I achieved a design that resonated with their vision. Furthermore, the efficient use of Adobe XD for design iterations, Divi for website development, and Slide Bean for the pitch deck enabled me to deliver the project within the client’s tight deadline. This commitment to excellence and adherence to timelines left a positive and lasting impact on the client.

Conclusion: Ultimately, the goal of transforming the truMed VC website into a visually appealing and investor-friendly platform was met. By infusing the design with freshness and modernity, and aligning it with the goal of providing exceptional patient care, I successfully captured the essence of the mobile app concept. Leveraging Adobe XD, Divi, and Slide Bean, I seamlessly transformed the initial vision into a fully functional website and an engaging pitch deck. The client’s satisfaction and appreciation for meeting their deadlines reinforce the value of a collaborative and detail-oriented approach to design. Ultimately, the revamped truMed VC website stands as a testament to the power of design in attracting investors and promoting innovative healthcare solutions.